What has been your biggest challenge?
Getting the word out. I have set up the Facebook page Lego Brick Collection Dubai and some of the awareness has been raised through word-of-mouth. In Denmark and Switzerland both friends and family are helping spread the word, and with the collections too. My mum comes to visit quite often, so she brings the collections with her for me to ship across, and I also have a friend visiting this weekend, who will bring 10kg of Lego with her. Now I also run regular school campaigns and set up a collection point at the school, plus I drive around Dubai almost on a weekly basis, collecting donations from people’s homes.
One other challenge is getting everyone to understand that they do not need to donate their entire Lego sets! Just a small donation of 5 pieces of either Lego or Duplo is great! The beauty of Lego is that all the pieces fit together, so I can match the different donations to make my own sets.
Having said that, I am grateful to live in a city and country with such a strong culture of giving.
What has been your biggest success?
During our summer in Denmark a whole 35kg of Lego were donated through the collection points I had set up at the local newspaper offices and library. We have completed two boxfuls since we came back to Dubai and they have been shipped to the Patungcaleo Elementary School and the Vicente Calius Primary School in the Philippines. I cannot wait for the boxes to reach the schools and see the pictures of the children’s faces filled with excitement and playing with their ‘new’ Lego! There is a third box being made up as we speak.
I also recently received a donation of 18kg of brand new, still-in-the-box Lego from one particular very generous individual in Denmark, which I am of course very excited about!
What is your biggest dream?
To be able to grow the project bigger, and help children in other countries too.